THE BEST EMAIL DONOR JOURNEY FOR GIVING TUESDAY
Maximize your Giving Tuesday donations by crafting an engaging donor journey that showcases the transformative power of generosity and personal connection.
THE ART OF DONOR APPRECIATION: CULTIVATING RELATIONSHIPS AND RETENTION
A well-designed donor appreciation program can make all the difference in ensuring long term support for your mission.
2 SIMPLE WAYS WE CAN ELEVATE YOUR NONPROFIT DIGITALLY
Learn the 2 simple ways I can elevate your nonprofit digitally from technology + nonprofit expert Dani MacGregor.
5 STEPS TO GET YOUR WEBSITE READY FOR END OF YEAR GIVING
Black Friday. Small Business Saturday. Cyber Monday and the big guy… #GIVINGTUESDAY. Giving Tuesday signals the start of the non-profit holiday giving season. If you are JUST NOW thinking and looking at your website, its ok. I Got You. Welcome to The Charity Design Co’s Blog… get comfy and nestle in for some quick tips.
IF THE WORLD ENDS… HOW TO BACK UP YOUR SQUARESPACE WEBSITE
One of the biggest selling features of Squarespace to my clients is that is as low maintenance as you can get when it comes to website real estate. There are not any pesky updates, plugins and themes that have to be checked.
BUT, should the world end and implode and the worst possible scenario happen… take these steps below to keep your Squarespace website backed up.
THE FIRST 3 THINGS YOUR DONORS WANT TO SEE WHEN THEY LAND ON YOUR WEBSITE
Life is moving, like wicked fast. If someone is going to give your charity FREE money, you better prove your legitimacy immediately. We have discussed at length the things you should have on your charity’s homepage, the website as a whole and other ways to get your donors to open their pockets…
…but what 3 things are the donors looking for that you can do a checklist for right now?!
HOW TO MAKE A LASTING IMPRESSION ON YOUR DONORS WITH YOUR WEBSITE
Leveraging the few moments or minutes you have a visitor on your website to make a listing impression is KEY. But how do you do it? How do you get them to remember you and come back?
Let’s chat this week about how to use your charity website to create a lasting impression for your donors.
TOP 4 DO’S + DON’TS FOR YOUR CHARITY’S HOMEPAGE
You might be going back and forth on whether or not you need your website needs an update. It’s a common back and forth that happens. Many NPOs delay and delay and never really know which direction they should lean.
So, today we will discuss the 4 signs and my checklist I use to help a nonprofit determine if their funds SHOULD even be used for a redesign at any given time.
4 SIGNS ITS TIME FOR A REDESIGN ON YOUR CHARITY WEBSITE
You might be going back and forth on whether or not you need your website needs an update. It’s a common back and forth that happens. Many NPOs delay and delay and never really know which direction they should lean.
So, today we will discuss the 4 signs and my checklist I use to help a nonprofit determine if their funds SHOULD even be used for a redesign at any given time.
5 CHARITY CALLS TO ACTION THAT YOU CAN STEAL
Sometimes you brain just “can’t” anymore. I get it. So here is some effective CALLS TO ACTION that are exclusively for non profits that get donors to CLICK.
This week, you have full permission to STEAL these CTAs for your charity! Feel free to tweak them with your keywords too for added impact.
10 PAGES YOUR CHARITY WEBSITE MUST HAVE
So you might be wondering what exactly your website needs as a charity? Well there are lots of features that we need as charities. Compliance items like Userway for ADA and Equity Statements but what about the actual meat and bones?
Let’s walk thru the MUST HAVE pages EVERY charity website needs to have on their website.
4 REASONS WHY EVERY NONPROFIT NEEDS A BANGING WEBSITE
There are many reasons why any business, entity or organization might need a website but here are the reasons a Charity or Nonprofit truly needs one.
This week, let’s walk thru the reasons you will bring to your board when asking for funding for website and digital presence.
7 THINGS TO DO WHEN YOUR DESIGNER DOESN’T UNDERSTAND WHAT YOU WANT
As designers, we often pride ourselves as being EXPERT readers and intuitive listeners. We can often extract the smallest nuance from a discussion and turn it into a key aspect of a design concept, making you fall in-love with it and you don’t even know why. It’s a beautiful gift but sometimes, even us designer’s can get lost and the best communication intentions can get lost in translation.
This week I wanted to give you all the best ways to approach ANY design project when things just aren't translating well.
4 WAYS A PROFESSIONAL DONOR FOCUSED WEBSITE CAN LEVEL UP YOUR CHARITY
When I ask my clients their top three actions they want someone to take on their website…DONATE is always number 1 or #2. As a charity, there is obviously a practical reason for this but have you stopped to think more about why and how focusing your website to be donor focused will level up your visitor experience as a whole?
This week we explore the ways a donor focused website supports ALL desired actions for your charity (not just a donation).
NONPROFITS: HOW TO USE ASANA TO GET ORGANIZED
We all have our preferences but one thing I pride myself on as a provider for NPO’s is helping you find cost effective (*cough*) FREE options where you can that make your life easier. You should be organized, streamlined, automated and as stress-free as possible in the tech sense so YOU can get back to changing the world.
One of my favorite task management tools is ASANA. And this week, I cant wait to show you how a charity can set this up to get your nonprofit grooving like a Trevor Hall jam.
BEHIND THE SCENES: Non Profit Client Branding Guidelines
Get a look BEHIND THE SCENES at my branding guidelines. This is the roadmap and guide on how to keep your branding identity aligned after I provide all of the beautiful logo variations that I sent over after a branding project. REMEMBER THIS BLOG WHERE WE WENT OVER ALL THAT I PROVIDE?
These guidelines have been refined year after year, with over a decade of revisions to truly communicate exactly what others need to know to beautifully execute your brand… from this moment forward. I LOATHE as a designer to get a LOTR-sized stack of branding guidelines that I will never read. They are redundant and often times contradict themselves. My version is concise and lets other designers, printers and creators know what they need to stay on brand.
A WEEK DOWN - BECAUSE OF THE UPS + DOWNS
This past week and a half has been a rollercoaster for sure. I set my blog and business up to run while my little family took a much needed break only to come back to a more tired and ill doggy who we needed to say “goodbye”.
I have been intentional in saying up to date with this blog weekly and will continue to do so but this week, I just dont have it in me… and that’s ok!
SO TODAY, INSTEAD, HUG YOUR LOVED ONES TIGHTER + GIVE THOSE BEAR HUGS TO YOUR FUR BABIES. BE READY FOR MORE SASS AND TIPS NEXT WEEK BECAUSE THIS GIRL ISN’T GOING ANYWHERE.
6 THINGS I NEED FROM YOUR NPO BEFORE I CAN BUILD YOUR WEBSITE
Yeah, its never easy to compile the items needed for a website, even a redesign. MANY clients underestimate the work and time it takes to compile everything. So why do I make you gather all the things below?
Because I am not you. You are the expert and angel who is making the world a better place through your cause.
YES, COULD I SPEND HUNDREDS OF HOURS LEARNING EVERYTHING ABOUT YOUR CHARITY AND THEN PULL THIS ALL MYSELF, SURE… BUT THE COST WOULD BE IMPOSSIBLE FOR EVERYONE. So to pass on savings to you, I have streamlined the process to make it as painless as possible.
8 PLACES TO PUT YOUR NEW CHARITY LOGO
Now that you got a snazzy new logo for your nonprofit, either from my FREEBIE, or from myself or another rockstar designer…
Where should you put it? What now? Which file version should you use? What the actual frick is a EPS? If you don’t use that new logo, you are not using your $money$ or time wisely. Consistency = Stability
So consistently use that logo in ALL of the following places to level up your stability score + see those donations roll in!
HOW TO UNLOCK YOUR DONOR’S POT-O-GOLD WITH YOUR WEBSITE
It’s that time of year, wether you live in Ireland, tout an Irish sir-name, have an 23&Me to prove your heritage or just love a Guinness - we ALL get to be a bit Irish!
So today, I wanted to take the time to tell you some of my favorite and proven ways to get your donors to give YOUR Nonprofit more of their Pot-O-Gold!